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November 11, 2013
Why social, why now?
By March of 2014, tens of millions of previously uninsured Americans—many whom are web-native millennials and some of the most-choosy customers of any demographic—will be
November 1, 2013
Knowledge Sharing Knows no Bounds
The need for knowledge sharing and rapid learning systems in healthcare is more pressing than ever. In an earlier post, I mentioned just how antiquated
October 22, 2013
SharePractice: Integrative medical reference for doctors, by doctors
Experience, not knowledge, is the biggest limiting factor between good and great doctors. Its impossible for doctors to know everything, so we rely on clinical reference tools like Epocrates to help guide our decisions. Unfortunately…
October 8, 2013
Doctor’s Bad Habits
Difficult to access changes in medical knowledge lead doctors to make decisions based on habit, not evidence. In a recent OP-ED in the NYT, Dr. Danielle Ofri shares her thoughts on the difficulty around getting doctors to change their behavior.
July 10, 2013
Social Proof + Good Design = Better Clinical Decisions
I’m the kind of guy who orders the same thing at the same restaurant because I know what to expect.
Why are people reticent to change their patterns, and what problems occur when those patterns affect doctors?
Last week we had an advisor dinner where a few doctors were arguing the best drug to treat a UTI. Dr. Berenson, an ER doctor argued that cipro should never be used because there is too much bacterial resistance…